Tel Aviv, Israel
This season we attempted to find authentic synthesis between the new and the old and between the innovative and the traditional. With our new Ornamentica Collection, Medusa’s world of different materials and colors meet the art of handcraft, while finding inspiration in traditional shapes and techniques, and correspond with the natural material. The items are all handmade from processed plastic, through an industrial technique that is not traditionally used for jewelry and accessories. Strong and vibrant colors dominate the items and strengthen the brand's connection to contemporary fashion.