Maria Zureta

London, United Kingdom London, United Kingdom

The Story

“Maria Zureta was completely fearless, an outrageous brazen libertine, living a life devoid of restrain or composure. She was labeled amoral and depraved for her provocative clothing and was condemned to wander the streets forever, able to gain salvation only by providing protection for the mortals who invoke her name.” Handmade in the spirit of Maria Zureta. My name is Roberto Costa and I'm a London-based jewellery designer, born and raised in Brazil.

I left my country over 20 years ago and travelled extensively throughout Europe and the U.S. My creativity and interest in different cultures led me to explore the story and meaning in found vintage pieces and I started to collect reclaimed, antique and unexpected materials from a variety of sources and reassembling them into renewed necklaces, bracelets and headpieces. I first started selling my jewellery in Portobello Market. Later I opened a shop in Brick Lane Market and founded the Maria Zureta label, evoking the spirit of the fearless, brazen libertine of 19th century Brazil. I now work exclusively as a jewellery designer and my collections of handmade contemporary jewellery reflect an ideology of adaptation and re-use. Every creation is a unique piece that encapsulates the sustainable spirit of our time. The Maria Zureta label has been featured in fashion editorial in various publications and is now available in boutiques across Europe, America and Japan.

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Maria Zureta was a free spirit, a glamorous, independent woman who wandered the streets of her Brazilian village draped in jewels, immune to the whispers and stares of her judgmental neighbors. Designer…
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On the blog

  • Designer Interview: Maria Zureta

    Maria Zureta was a free spirit who wandered her village in Brazil draped in jewels. London-based designer Roberto Costa honors her with his stunning...
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  • Inspiration Break: The Great Gatsby Trailer

    Baz Luhrmann’s The Great Gatsby doesn’t hit theaters until Christmas Day, but in the office, we’re already going crazy for the trailer. I watch...
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  • Piece I Love - June 6th

    Handpicked by Kate I cannot get enough of Maria Zureta’s gorgeous necklaces, but this “Time After Time” necklace has to be my favorite. Beautiful...
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  • Treasure Hunt

    For some designers, making jewelry is about creating something beautiful from scratch. But for others, it is all about the hunt for buried treasure....
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  • Piece I Love - March 26th

    Handpicked by Sophia I have been a huge fan of Maria Zureta for over 3 years now, having bought my first Maria Zureta necklace in Brick Lane market...
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  • Fresh Talent Alert – March 22nd

    Another week, another influx of amazingly creative and unique independent designers for Boticca. Maria Zureta Inspired by a character from Brazilian...
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